Every side of the channel

Before founding DAB Partners, I held roles with a major ERP publisher (Sage), a top Sage North America VAR (Alliance Solutions Group), and two successful multi-channel ERP ISVs (Avalara and Website Pipeline, now CIMcloud). Along the way I worked in business development, account management, marketing and channel management.

At Alliance Solutions Group I was a territory manager for seven years, starting local user groups across Florida and serving on the boards of two trade associations. That’s where I learned that the best leads come from relationships, and that lesson has shaped everything since.

Having talked with hundreds of ERP-focused businesses, I know the sales and marketing struggles they face. I’ve seen plenty of success stories, and plenty of failures, and I know the difference usually comes down to how well partners are looked after.

Why I started DAB Partners

In early 2017, several friends in the ERP industry wanted to find a place for me on their teams, but worried that a full-time hire with my skill set wasn’t in their budget. I realized that’s a common situation for small and mid-sized VARs and ISVs.

So with the support of my amazing husband (the silent partner in DAB Partners) and the encouragement of my network, I left Website Pipeline in May 2017 and formed DAB Partners, offering channel expertise on a part-time, outsourced basis.

Where you’ll find me today

I’m the editor of Enterprise Software Express and serve on the board of acu-connect, the independent Acumatica community. I’ve also co-hosted the Enterprise Software Podcast since 2015, which has let me meet and learn from people across the mid-market ERP space.

I’ve been told I have a pretty good knack for networking, but I’m also hands-on and detail-oriented, with a strong work ethic. If you need both, let’s talk.

See my affiliations →

Let’s talk about your partnerships

Thirty minutes, no pitch deck. Tell me what’s working and what isn’t.

Book a call with Darcy